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FREE SHIPPING on orders over $110 (before tax) placed until Dec 5th!

FREE LOCAL DELIVERIES on all orders placed until Dec 5th!

Storefront hours: Mon to Fri 10-5 and Sat 10-4. Open Sundays Dec 4, 11 & 18 from 12-4.

Shop Our Collections

Pullover Hoodies - Unisex

Zip Up Hoodies - Unisex

Crewneck Sweaters - Unisex

Tees - Unisex

Tanks - Ladies

Hats & Toques

Stickers

New to the store!

Live Wildly Badge Tee - Unisex $35.00
Live Wildly Badge Hoodie - Unisex $75.00
BFLC Motto Tee - Unisex $35.00
BFLC Motto Hoodie - Unisex $80.00
Everyday Adventure Club Tee - Unisex $35.00
Everyday Adventure Club Hoodie - Unisex $75.00
Vintage Snowmobile Club Tee - Unisex $35.00
Vintage Snowmobile Club Hoodie - Unisex $75.00
Built for the Back Forty Tee - Unisex $35.00
Built for the Back Forty Hoodie - Unisex $75.00
Back Forty Flies Hoodie - Unisex $75.00
Back Forty Flies Tee - Unisex $35.00
Snowflake Snowflake Hoodie - Unisex $70.00
Stay Wild Folks Hoodie - Unisex $70.00
Stay Wild Folks Tee - Unisex $35.00
Back Forty Otter Semi-Fitted Tank - Ladies $33.00
Back Forty Otter Flowy Tank - Ladies $33.00
Back Forty Otter Tee - Unisex $35.00
Back Forty Otter Hoodie - Unisex $80.00
Fishing Holes Tee - Unisex $35.00
Fishing Holes Hoodie - Unisex $75.00
Back Forty SXS Tee - Unisex $35.00
Back Forty SXS Hoodie - Unisex $75.00
Back Forty SXS Pigment Dyed Hoodie - Unisex $80.00

Clearance Items

Save up to 21%
Alex 2.0 Hoodie Pigment Dyed Sand - Unisex $55.00 $70.00
Save up to 23%
Sheldon Hoodie - Unisex $50.00 $65.00
Save up to 23%
Adventure Or Death Zip Up Hoodie - Unisex $50.00 $65.00
Save up to 20%
Sheldon Tee - Unisex $28.00 $35.00
Save up to 20%
Adventure Or Death Tee - Unisex $28.00 $35.00
Save up to 20%
Bucks & Brookies Tee - Unisex $28.00 $35.00
Save up to 21%
Bucks & Brookies Hoodie - Unisex $55.00 $70.00
Bucks & Brookies Muscle Tank $22.00
Bucks & Brookies Tee - Unisex $28.00

While we only sell our brand online, we do carry a variety of other (mostly Canadian) outdoor products in the store. Some practical, Some fun!

Available In-Store

Come say hi!

Location & hours:

1255 4th Ave Prince George BC V2L 3J5

Mon to Fri : 9:30am - 5pm

Sat: 9:30am - 4pm

Sun & Stats : Closed